So what makes me fall for AE? It happens during my internship time.

Before the senior Graphic Designer place me in different department every week, she asked me what did I expect to learn from there and what I wanna be. My answer at that time – I wanna learn and know how an agency work, starting from brief until finishing and get to do a real job. What I wanna be? I’m doubtful at this part,”I wanna be an Art Director but I will start as a Graphic Designer cos I’m not that good yet. But I also have interest in account management side, so I’m still searching.” She told me, to be a designer and art director is a two very different thing. You must have passion in design if you wanna be a designer but you can be an art director eventhough ur design is *ehem ehem*, cos it’s about your thinking. Later on, one of the art director told me, don’t just sit in front of computer and do work, the important thing is the thinking, the idea. One thing that make me surprise, when he said,”We are doing this ad to win award, to go to Cannes! I don’t care whether this product can sell or not! We have to think out of the box”. Yes, we need to think out of the box, but the first two sentence? I wonder, is it true that award winning ads not necessary must have the selling point? Then what make them win award? The extreme idea?

One week at account management, one week at creative with Art directors, and now back to Graphic design, I understand about her words now. And what Shahnaz said is true, we need to be exposed to the possibilities, what are the positions in an agency before we choose one to apply for job. First when I enrolled to this course, I only know and think of being a graphic designer. Then know about advertising, AD, CD. But have no idea about AE until the talk with JWT’s AEs that open my eyes and during the internship I find out that there are others department such as traffic, production, bla bla bla. So, ya, have to expose to the world, not being katak di bawah tempurung.

The week at account management is not an easy week. It’s the time when the thought of quitting from O&M and back to college work crossed in my mind. No place to sit, have to walk around and simply grab one round chair and sat beside anyone and ask question. Keep offered help, bugging and bugging them, ask this team, they told me to asked the other team and it kept went on. Well, at least one Account manager wanna sat with me on the first day after saw me kept run here and there, and he do gave me info that I want about Acc management. And he didn’t like it when I said servicing instead of management. Few days like this, nth I can help them, no practise, I thought of quit. I mean, I’ve been trying so hard, but why the result is like that?, that’s what come across my mind. If I go back to college work at MDIC, Lawrence might give me work to do like what he said, transport fee is even cheaper. But I want to know how an agency work and contribute sth, so which one do I choose? I was in doubt and thanks that Janet gave me some advice. So, here I am struggling with agency’s life.

This week at Graphic design side, got stuff to do already, just right after I reply chris’s comment. -__- I was so semangat and hoping to do some job while at servicing there but turn up nth to do. However, I fall in love with account management already. Hehe.. So many things wanna share and talk about~!